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Workshops & training

Strengthen your team with practical, targeted learning based on your business, your cases and your everyday work.

About the format

Lasting impact requires learning close to everyday work. That is why my workshops are based on your business, your processes and the situations where AI and digital tools need to create value.

My workshops and programmes are always tailored to your reality. We work with your own cases, your data and your processes. The goal is for your team to use AI and digital tools concretely in their work — with better quality, faster processes and more confident decisions from Monday morning.

Programmes can stand alone or be combined with ongoing sparring, so new knowledge becomes embedded in fixed working methods, shared practice and concrete improvements.

For you who…

  • Want your marketing or sales team upgraded on AI and modern ways of working.
  • Want to strengthen internal capabilities so the team can make better decisions and collaborate more effectively with external partners.
  • Have a team uncertain about how to apply AI and new tools in practice.
  • Want training grounded in your business, your cases and your concrete workflows.

Typical formats & topics

01

In-house workshops (1-3 days) for marketing or sales teams.

02

Leadership workshops on AI and digital transformation.

03

Talks and webinars for industry associations, networks and conferences.

04

Programmes combined with follow-up and sparring.

05

AI in B2B marketing — from hype to practice.

06

Data-driven decision-making and modern martech stack.

Pricing

Fixed price per engagement. Price is adjusted to scope, number of participants and preparation required. We always start with a conversation about your team, your starting point and what you want to achieve — then I put together a concrete proposal with content, format and price.

Frequently asked questions

Why choose tailored workshops?

Tailored workshops are based on your own cases, data and processes. That makes the learning more relevant, more practical and easier to turn into concrete working methods the same week.

How many participants can join?

I typically recommend 6-15 participants per workshop to ensure engagement and work with concrete cases. For talks and webinars there's no upper limit — those are about communication more than hands-on.

What does a workshop cost?

Fixed price per engagement. A 1-day in-house workshop typically costs between DKK 25,000-45,000 (approx. EUR 3,500-6,000) depending on preparation and participant count. Longer programmes with preparation, follow-up and sparring are priced individually.

How much preparation does it require from us?

I make preparation simple for you. I handle the structure, teaching approach and materials, and we clarify the key cases and goals in 1-2 preparation meetings.

Can we get follow-up after the workshop?

Yes, and I recommend it. Follow-up helps the team retain new knowledge, adjust working methods and create real change in everyday work. Follow-up can be e.g. 1-2 sparring sessions 4-6 weeks after, or an ongoing retainer where I keep momentum going.

Which topics do you cover?

AI in B2B marketing, data-driven decision-making, modern martech stack, digital strategy for leadership, SEO and content strategy in an AI world, and marketing automation. I always tailor to what your team actually works with.

Tell me about your team, and I'll put together a concrete proposal.

30 minutes. No slides. No sales pitch. Just clear direction.

Book a conversation